FINANCIAL MANAGEMENT AND MARKETING

February 9, 2017

Key Survival Factors for Independent Schools

At a recent Conference, this Consultant overheard the following comments by members of this particular regional independent school group: “Half of our schools are growing in […]
August 1, 2015

Branding is Powerful: Proven Strategies

Your mission statement counts, but only if it can be readily known and interpreted. A prominent Canadian School for boys has a “tagline” that is also […]
August 1, 2015

Beneath the Surface: Trends in International Schools

The Trends Having recently spent nearly eight weeks in China, India, Jordan and Peru working with some prominent international school clients, I have come away with […]
August 1, 2015

More Marketing Bang For The Buck

How does a school reduce an often overblown mission statement containing overused words to less than five to seven pithy, powerful and memorable ones? How does […]
August 1, 2015

Beneath The Surface: What The Numbers Reveal

Recently several schools have retained Littleford & Associates to assess worldwide workload patterns, length of school day and many aspects of how they manage their income […]
August 1, 2015

Compensation And Tuition Setting: The Message Is Mixed

Many schools did not raise tuition for 2009-2010 but others did by 5-8% or more. A few schools pulled principal away from their endowment to bridge […]
August 1, 2015

How To Get A Handle On Controlling Expenses And Increasing Income In Difficult Economic Times

For independent schools all sources of income and expense are like the various points on a waterbed. If you push down on one area, the other […]
August 1, 2015

A Mission That Resonates in a Soft Admissions Market

This consultant has worked with hundreds of schools on marketing. Marketing begins with mission. Most mission statements are worthless as marketing tools. They may be no […]
August 1, 2015

Managing The Bottom Line:

The Impact of the Finance Committee, Financial Audits and Marketing the Mission GOVERNANCE AND FINANCE: THE ROLE OF THE FINANCE COMMITTEE When asked the most important […]
August 1, 2015

Profit Centers: Has Your School Tapped These Revenue Sources?

Profit centers are growing in use in independent schools. They have been major sources of revenue for years for colleges and universities, yet independent schools tend […]